{"id":2673,"date":"2026-04-15T14:47:33","date_gmt":"2026-04-15T12:47:33","guid":{"rendered":"https:\/\/allegriniwines.com\/?p=2673"},"modified":"2026-04-15T14:50:16","modified_gmt":"2026-04-15T12:50:16","slug":"allegrini-confirmed-as-official-wine-partner-of-the-italian-open-golf-for-the-second-consecutive-year","status":"publish","type":"post","link":"https:\/\/allegriniwines.com\/en\/allegrini-confirmed-as-official-wine-partner-of-the-italian-open-golf-for-the-second-consecutive-year\/","title":{"rendered":"Allegrini confirmed as official wine partner of the Italian Open Golf for the second consecutive year"},"content":{"rendered":"\t\t
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Vinitaly: Allegrini Wines unveils the new face of Corte Giara, blending identity, accessibility, and sustainability<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Corte Giara evolves with a contemporary positioning and engages with new generations; Allegrini Wines strengthens its commitment to education and the promotion of cultural heritage, becoming a FAI Corporate Golden Donor.<\/em><\/p>

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Fumane (VR), April 7, 2026<\/strong>\u00a0 \u2013 Allegrini Wines presents at Vinitaly the new identity of Corte Giara, a project born in the heart of Valpolicella that now evolves to interpret wine in a more accessible, dynamic, and contemporary way, while strengthening its connection to the territory and the values of the Allegrini family.<\/p>

Founded in 1989 by Franco Allegrini, Corte Giara has, since its origins, represented a virtuous model of collaboration between the company and local winegrowers. Today, this approach is further \u0935\u093f\u0915\u0938\u093f\u0924 and takes shape in ARNIA: a shared protocol that defines a concrete and structured working method across the entire supply chain.<\/p>

Inspired by the industriousness of bees, the ARNIA Protocol is a supply chain pact that brings together environmental sustainability, social responsibility, and economic balance. From an agricultural perspective, it promotes responsible practices and controlled water resource management. On a social level, it builds strong relationships with winegrowers, ensuring access to Allegrini\u2019s know-how and economic conditions that enhance their work, recognizing a grape price above market standards, linked to compliance with specific quality and operational parameters.<\/p>

The brand\u2019s renewal marks an important step: Corte Giara now establishes itself as an autonomous and central entity within the Allegrini Wines universe, moving beyond the positioning of a \u201csecond line\u201d to become a direct expression of a contemporary and recognizable style.<\/p>

This transformation is also reflected in the visual language and design developed by Hangar Design Group: essential labels, direct communication, and low environmental impact packaging, using FSC-certified paper, lightweight bottles, reduced-impact capsules, and natural corks with integrated carbon balance.<\/p>

At the core of the project remains a clear vision: to make wine more accessible and versatile, capable of adapting to different contexts, from everyday consumption to fine dining, while always maintaining quality and identity.<\/p>

\u201cCorte Giara is our way of speaking to the present without losing who we are. Quality always stems from a relationship: with the land, with people, with time. Wine must return to being something natural, everyday, and shared: conscious consumption does not diminish its cultural centrality, but rather strengthens it,\u201d says Francesco Allegrini, President of Allegrini and CEO of Allegrini Wines.<\/p>

This dual soul\u2014rooted in the Valpolicella tradition and projected towards innovation\u2014is also expressed in the wine offering, which pairs iconic wines such as Amarone, Ripasso, and Valpolicella Superiore from the \u201cGroletta\u201d line with more contemporary proposals from the main Venetian appellations.<\/p>

Corte Giara\u2019s evolutionary path is completed by new ways of storytelling and experiencing wine, designed to engage with younger generations. In this context, the Corte Giara Social Club project is born, debuting at Vinitaly by transforming the brand\u2019s space into a place of meeting and experimentation, where wine meets mixology thanks to the collaboration with bartender Claudio Perinelli: a contemporary language that brings new audiences closer and interprets wine in a more informal and accessible way.<\/p>

This openness to new expressive codes is part of the broader strategy of Allegrini Wines, which combines the development of Corte Giara with a concrete commitment to spreading wine culture and educating new generations\u2014key elements for the future of the sector. On the occasion of Vinitaly, on Tuesday, April 14 at 9:30 a.m., Allegrini will, for the second consecutive year, announce the student winners of the scholarship for the Master\u2019s in Food & Wine Communication at IULM University, dedicated to research projects on wine tourism and wine clubs.<\/p>

The commitment to education and support for young talent will be further strengthened starting in 2026 with the establishment of the \u201cFranco Allegrini\u201d Scholarship at the University of Gastronomic Sciences in Pollenzo, conceived by Roberto Anselmi and Carlin Petrini to offer concrete growth opportunities to students from all over the world and facilitate access to high-level training in the food and wine sector.<\/p>

Alongside educational initiatives, there is a growing commitment to enhancing Italian cultural and artistic heritage. In this context, support for FAI \u2013 Fondo per l\u2019Ambiente Italiano, as a Corporate Golden Donor, represents a project of particular strategic importance and the starting point for a broader journey dedicated to the valorization of historic buildings and monuments. This is complemented by participation in Guggenheim Intrapres\u00e6 in support of the Peggy Guggenheim Collection in Venice and involvement in the \u201c67 Colonne\u201d project of the Arena di Verona Foundation, reflecting a vision that combines oenological excellence with cultural responsibility.<\/p>

With Corte Giara and an increasingly structured commitment to education and culture, Allegrini Wines confirms its ability to evolve while remaining true to its values, actively contributing to shaping a new way of experiencing and communicating wine.<\/p><\/div><\/div><\/div><\/div>

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Vinitaly: Allegrini Wines unveils the new face of Corte Giara, blending identity, accessibility, and sustainability Corte Giara evolves with a contemporary positioning and engages with new generations; Allegrini Wines strengthens its commitment to education and the promotion of cultural heritage, becoming a FAI Corporate Golden Donor. \u00a0 Fumane (VR), April 7, 2026\u00a0 \u2013 Allegrini Wines […]<\/p>\n","protected":false},"author":3,"featured_media":2666,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2673","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-categorizzato"],"acf":[],"yoast_head":"\nAllegrini confirmed as official wine partner of the Italian Open Golf for the second consecutive year - Allegrini Wines<\/title>\n<meta name=\"description\" content=\"Allegrini, storica azienda vinicola della Valpolicella, \u00e8 official wine supplier per il secondo anno consecutivo dell\u2019Open d\u2019Italia, la pi\u00f9 importante manifestazione internazionale organizzata dalla Federazione Italiana Golf\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/allegriniwines.com\/en\/allegrini-confirmed-as-official-wine-partner-of-the-italian-open-golf-for-the-second-consecutive-year\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Allegrini confirmed as official wine partner of the Italian Open Golf for the second consecutive year - 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